RENU
January - May 2024
Project Overview
The RENU project explores the creation of a comprehensive brand for a sustainable grocery store. It encompasses brand identity, packaging, store environment, and promotional materials, all designed to support a zero-waste model with closed-loop recycling and no petroleum-based plastics.
Learning Objective
This project pushed me beyond design, challenging me to develop a complete company concept from the ground up. It tested my ability to create cohesive and impactful design assets that aligned with a comprehensive brand vision.
Brand Identity
Logo Design
Package Design
